LuxSci - Brand Update, Marketing Material
︎ On-goingWhen I began working with LuxSci, their marketing team was looking to elevate the company’s visual identity. As an internet services company specializing in security, LuxSci wanted their marketing material to communicate that they are smart, secure, responsible, and trustworthy. Without undergoing a complete rebranding, the design updates have made for a more modern, sleek, and mature brand presence.
The Luxsci logo, familair to long-time customers, is now accompanied by new typographic and color systems, a library of over 40 original icons, custom background textures, and a consistent graphic illustration style.
After establishing a new look and feel, I then moved into redesigning marketing material. Projects I’ve worked on include slide decks, product sale sheets, white page templates, and infographics made to support email campaigns.
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